|
 Peter
Thorpe is not a computer boffin who wants to impress you
with his knowledge of technology. Nor is he a graphic designer
who decided to branch out into website design. He is a practical,
no-nonsense marketing man with over 30 years experience.
The
former CEO of Sharp Corporation Australia, Peter has a solid
marketing background, combined with an extensive knowledge
of the Internet. This combination of skill business sets,
makes him rather unique and he is widely sought after as
an adviser and speaker on the topics of online marketing
and strategy planning.
Peter first became interested in the Internet back in 1997
when he built his own website. Since then, he has developed
hundreds of websites and helped hundreds of businesses both
large and small with their online marketing. He
now runs his own highly successful web development company
www.thenet.com.au
with an impressive list of clients, ranging from small businesses
to large blue chip companies.
The
importance of the Search Engines
As a marketing man, Peter realised years ago that you have
to have a good ranking in the search engines if you want
to succeed on the Web. So, he set about finding out all
he could about the search engines and what makes them tick
and how to improve the ranking of his client's websites.
It's been a work in progress for over ten years now and
Peter has honed his skills on hundreds of websites he has
developed.
In
the process, he has become an expert on search engine marketing.
Many of his clients now enjoy prime positions in the search
engines, many come up at #1 or near #1 in the search results
out of millions of results.
The knowledge contained in Search
Engine Secrets is not something that came out
of reading a few text books or recycling someone else's
ideas. It has been gained through years of practical, hands-on
experience. |
